Childhood education is a subject that both excites us as well as one we have the most experience with. When CMRI, a progressive School in Bangalore asked us if we could make their textbooks more fun, we were delighted.
The first thing we did was change the covers from the single colour, text only format to full colour with large, lush illustrations. We wanted children to feel they were opening storybooks, each time the looked at the workbooks.
Next we converted lesson plans and workbooks to visually rich content, in some cases converting text sections to almost 80% visual material. At early stages children rely heavily on visuals and we wanted to use this to create an interest in the study material.